Course Overview
The level 3 Foundation Certificate is ideally suited to those keen to discover what marketing is, with the intention of starting a marketing career.
Or, you may be in a job that already involves marketing or digital marketing, and are keen to enhance your credentials through a recognised qualification!
Course Content
The course is made up of mandatory and elective modules listed below.
This module provides an understanding of how communications can be used in practice to engage with customers. On completion of the module, you will have an appreciation of the different customers that an organisation may have and how those customers make buying decisions. You will also have an understanding of the purpose of marketing communications and a knowledge of the range of communications tools available.
Finally, you will know how to prepare an outline customer communications plan and how to measure the plan’s effectiveness.
This module provides an understanding of how communications can be used in practice to engage with customers. On completion of the module, you will have an appreciation of the different customers that an organisation may have and how those customers make buying decisions. You will also have an understanding of the purpose of marketing communications and a knowledge of the range of communications tools available.
Finally, you will know how to prepare an outline customer communications plan and how to measure the plan’s effectiveness.
Course Information
Is the Foundation Certificate for me?
If you are new to marketing in the workplace or keen to launch your marketing career, then this is a perfect starting point!
It is not necessary to have any previous experience of knowledge of marketing to study the Foundation Certificate in Professional Marketing.
Course Duration
Assuming you take one module after the other, sequentially, on a part time basis, you can complete the Foundation Certificate in Professional Marketing within six months!
Alternatively, you can opt to complete it at a pace that meets your needs.
We deliver the content for each module over a three month period, with the aim of helping you to be ready to submit your assignment to CIM for marking. If you are not quite ready to submit your report, you can choose to submit at a later point in the year (but this might incur additional fees depending on the circumstances).
CIM Membership & Assessment Costs
There are two costs to consider when completing a CIM qualification: CIM fees and our tuition fees:
Tuition fees are outlined in the pricing table below.
CIM Fees are not included in our fees as they are payable directly to CIM at different stages of your course, they include:
- Membership fees at £65 pa
- Assessment fees* at £220 in total (£110 per module).
*Based on successful completion at first attempt. Additional fees are required if resits are taken.
* Students are encouraged to become a CIM member within 30 days of starting a course.
Foundation Certificate
Tuition Fees
Sign up today. Complete 3 modules
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8 blocks of live virtual classes
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8 block of live webinars
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Access to our online learning platform
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4 hours of 1-2-1 tutorial support
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Extensive learning materials including Module Study and Assessment Guides
Not ready for the whole Foundation Certificate?
Sign up for 1 module. Gain a CIM Award-
4 blocks of live virtual classes
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4 blocks of live webinars
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Access to our online learning platform
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Extensive learning materials including Module Study And Assessment Guide
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2 hours of 1-2-1 tutorial supprt
Ready to Get Started?
If you’re ready to get started or simply need some more advice, please get in touch using the form below – we have lots of experience advising candidates and will do our best to ensure you are on the right course and the right level of course.
Please attach your CV to begin your application! We will use it to check that you are applying to the right level of qualification. Alternatively, simply add your LinkedIn profile URL. You can cancel your application at any point.
You can expect a response within 24 hours! And, don’t worry, you can cancel your application at any point!
